I have little doubt that what this will mean to some existing customers with both Prime and Apple Music subscriptions is that they now have a choice if they are seeking to reduce how much they are spending on services. You can even play Amazon Music from its app on a device via Homepod using AirPlay from your iPhone or other Apple device, or set up different services to play automatically on the music streaming system.Īt the same time, Apple recently increased prices on Apple Music, TV+ and Apple One, but Amazon now offers a huge catalog of music and video and a range of other inducements to its Prime customers. Now available in additional colours Battle of subscriber churn
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